Built by a web agency.
For web agencies.
We didn't build Get Map Leads because we saw a market gap in a spreadsheet. We built it because we were living the problem every single day — and the tools that existed either cost too much, required too much, or did too little of what actually mattered.
The spreadsheet that broke us
Every web agency doing cold outreach starts the same way. You scrape some leads from Google Maps, paste them into a spreadsheet, add a few columns — "Called?", "Interested?", "Follow up?" — and you tell yourself this system will work.
It works. For about two weeks.
Then the spreadsheet has 400 rows. Some are highlighted yellow. Some have notes that made sense when you wrote them — "nice guy, call Thursday" — but Thursday was six weeks ago and you have no idea which Thursday. You start calling people you've already called. You miss people who were genuinely interested. A prospect who said "call me next month" gets forgotten entirely because there's nothing to remind you.
And all of this is before you even get to the website audit problem. You call a business with a terrible website but you have nothing concrete to show them. You're talking about their site from memory instead of from data. You sound vague. You lose credibility before you've earned it.
"We were losing clients we'd already half-closed. Not because our service wasn't good — because our system for tracking them was broken."
— Founder, Get Map LeadsEverything we tried — and why it failed
We didn't build Get Map Leads without trying everything else first. Here's what we went through:
Google Sheets — Version 1, 2, 3, 4...
Every few months we'd rebuild the spreadsheet with better formulas, color coding, and conditional formatting. Each version lasted a few weeks before collapsing under the weight of real-world usage.
HubSpot Free CRM
Powerful tool. Built for managing existing clients, not for Google Maps cold outreach. Adding 500 scraped leads manually, one by one, with no scraper integration — we gave up after day three.
GoHighLevel
At $97/month it seemed like a deal. But GHL is built for automated marketing funnels, not for a person picking up the phone and calling a local dentist. The overhead of configuring it for our use case was more work than the outreach itself.
Clay.com for website audits
The AI audit quality was genuinely impressive. The cost was genuinely not. $500+ to audit 1,000 websites — on top of still needing a separate CRM to manage the leads — was not a sustainable setup for a growing agency.
Building Get Map Leads
After exhausting every existing option, we decided to build exactly what we needed — and nothing more. A tool that starts where the scraper ends, manages every lead through to close, and audits websites for a fraction of what anyone else charges.
We could have built for everyone. We chose to go deeper instead.
The temptation when building a tool like this is to expand sideways — more integrations, more industries, more use cases. Become a platform. Serve everyone.
We made a different choice. Instead of expanding sideways, we went deeper.
We didn't add email marketing. We didn't add LinkedIn scraping. We didn't add enterprise deal pipelines or Salesforce integrations.
What we did add — the Agency Operations layer, the sales leaderboard, the verification workflow — all passes through one filter: does this make a web development agency more effective at winning and delivering local business clients?
If the answer is yes, we build it. If the answer is “maybe, for some users, in some situations” — we don't.
This is not a general-purpose CRM with web agency features bolted on. It is a web agency operating system — built from the ground up for one specific type of business, going deeper than any generic tool ever could.
The principles we build by
Not corporate values we put on a wall. Actual beliefs that show up in every product decision we make.
Depth beats breadth
A tool built for one type of business, going deeper every month, is worth more than a platform that serves fifty industries adequately. We chose web agencies deliberately. We go deeper into that niche every release. That focus is the product's greatest strength — and we defend it fiercely.
Complexity is a feature tax
Every setting, toggle, and configuration screen is a tax on the user's time. We charge that tax only when the value clearly outweighs the cost. When in doubt, we simplify.
Honest pricing, always
No hidden fees. No bait-and-switch features. No "contact us for pricing" on the plans people actually need. What you see on the pricing page is what you pay.
Your data belongs to you
Export everything, any time, in a format you can actually use. If you ever leave, you take your leads, notes, and history with you. No ransoms, no lock-in.
We eat our own cooking
We use Get Map Leads to run our own web agency outreach. If a feature is annoying to us, it gets fixed. If a workflow feels slow, we fix that too. We are our own harshest user.
Feedback shapes the roadmap
Our feature roadmap is not decided in a boardroom. It's decided by the agencies using the tool every day and telling us what's missing. If you have an idea, we want to hear it.
The People Behind the Product
I've been building AI SaaS products and running web development agencies for over 9 years. For most of that time, our client acquisition system was a combination of referrals, cold outreach, and a progressively more chaotic spreadsheet that none of us trusted.
When we started doing serious volume through Google Maps cold outreach, the gap between “scraping leads” and “actually closing them with a proper system” became impossible to ignore. Every tool we tried was either built for someone else, priced for enterprise, or stopped halfway through the workflow and left us to figure out the rest.
I built Get Map Leads to close that gap — first for us, then for every web agency doing the same thing we were doing.
I share what I learn about cold outreach, agency growth, and building SaaS products on LinkedIn. Feel free to connect.
I'm a software architect and technical lead with over 11 years building AI-driven systems and SaaS products for businesses across multiple industries.
As Co-Founder and CTO of Get Map Leads, I lead all technical architecture — from the Chrome extension and the scraping engine to the AI website audit system, the pipeline CRM, the sales leaderboard, and the Agency Operations layer.
My approach has always been: build it properly the first time, make it fast, and make sure it holds up under real business pressure — not just in demos.
If you're a developer with questions about how we built something, or a technical founder evaluating the platform — feel free to reach out.
Give every web agency the
operating system it deserves.
The best web development agencies in the world aren't always the ones with the biggest marketing budgets or the most expensive tools.
They're the ones who show up consistently, follow up reliably, deliver on time, and keep their clients informed every step of the way.
Get Map Leads exists to give those agencies an unfair advantage — from the first cold call on Google Maps to the automated client report at the end of the week. Everything in between, in one place, built for exactly this business.
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